Todays brands play an important role in our lives. We expect them to take position in social matters, and asked them to be leading and most of all: true. To help brands telling their story (narrative) in a consistent way, strategic design is a great tool to use. It visualizes the brand personality.
This page is an overview of 'brandboards' in which all aspects of a brand comes together. Mission, Strategy, Positioning, Insight, Narrative.. the Why, How and What packed into one strong brandworld. It is the feeding-ground to build communication assets, identity and more.
PUQPress
Mona
Carmen de Jong - Personal Branding
Optimel
Xenia Pears
Sourcy
Mediq
Pathé Cinema
Retro Italian chique
Exciting Cinema
Below Sealevel / Gaudi
Wijmobiel
KRO / NCRV
Cordaan
World Travel Centre
NSBC - Oimio
Qindle
NVM
Hans Anders
Mia Star (retail concept)
Knauf
Royal Dutch
Yarden
Sanquin
These projects are made possible by: