GoodFuels is a pioneer, global market maker and market leader in truly sustainable biofuels. Their goal is to create a better world by accelerating the energy transition in these transport segments for which biofuels are one of the best or only viable alternatives in the foreseeable future.
![](https://cdn.myportfolio.com/f4c30ce2cfe3b0cafa0010fc47602bc7/59505e84-633c-43b7-86cd-555350e2b9b3_rw_1920.jpg?h=f83192e957320820816dfddcac9b80e0)
Brand Personality
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Brand Character
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Brand icon
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The new visual identity amplifies the urgency of doing 'good' for our planet in a modern way. A new archetype: 'the sophisticated rebel', an activist who knows that estethics is key, with a bold tone of voice to push boundaries, using a pamphlet grid.
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Brand landscape
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Brand Icon Design
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Powerpoint Template
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Powerpoint Template
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Stationary