During my time at Total Design, I collaborated with numerous international clients. My initial task was to create a visual design language for a Dutch/German digital payments processor.
At the core of the identity design, lies 'the stream'.
A digital flow of payments, processed by Equens.
In this stream, layers of worlds appear and disappear.
The logo has a capital E that is a 'wink' to the Eurosign that was shortly introduced. It is crafted by Aad van Dommelen, the former creative director of TD, who has since become an independent design professional at Witvorm.
